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This plan outlines our vision and key priorities to create a thriving city for everyone. We've identified these priorities based on the challenges and opportunities facing our community.

View the Corporate Strategy here...

Illegal Dumping In Our Towns (I.D.I.O.T)

Pledges from local businesses

Following the success of the illegal dumping campaign, a number of local businesses have pledged their support to help us clean up Stoke-on-Trent during September and beyond.

Organisations will be out and about across the city to help improve community spaces that are important to residents.

Pledges received...

“Community involvement is important as when residents get together with a common goal, communities can be transformed”

(Vicki Gwynne, Middleport Matters)

By supporting this campaign we get to show our love for our home! For the campaign we will be encouraging fans to collect litter in and around the stadium on matchdays with Port Vale incentives attached.

(Will Turner, Port Vale Football Club)

I know the majority of us wouldn’t dream of behaving like this, but sometimes not being part of the problem isn’t enough - we need to be part of the solution, too. If everyone does a little bit, it will go a long way towards making a big difference.

(Mark Waddington, Editor of The Sentinel)

It is right we take pride in the city where we work and, to the greater extent, where our employees live and enjoy leisure time too.

(Nigel Pye, i.creation)

Simarco Clean-up is a small act to protect our environment and make an incremental difference in and around our local communities. The Stoke-on-Trent based Clean-up will be carried out by a group of Simarco volunteers who are passionate about keeping the local areas environmentally safe and tidy.

(Sumeer Chakuu, Simarco’s Sustainability Supply Chain Manager)

We know how important it is for our communities to be clean and free from litter. We are committed to working alongside others in the communities in which we work and will be undertaking our own litter pick every three months.

(Tracey Johnson, Chief Executive, Epic Housing)

As a local resident, I feel it is our responsibility to keep our own area clean. We need to take pride in our own streets.

(Shafiq Ahmed, The Haji Bashir Ahmed Foundation)

We're really proud of our city here at Handelsbanken and wanted to get involved to do our bit to keep the area clean for locals. we regularly clean the area outside of the office so this felt right up our street!

(Claire Evans, Assistant Banking Manager, Handelsbanken)

We were delighted to get involved with 'Love Your City' fortnight! We teamed up with the UPS Focus on Abilities BRG who enable people with disabilities to experience jobs though hand-on training. This project provided an opportunity for our members to learn and implement new skills.

(Natasha Gratton, CEO, Project Indi)