City Profile

About our city

Affectionately known as ‘The Potteries’, owing to our world-class ceramics and rich industrial heritage, we’re famed for the warmth and creativity of our people. A city that’s full of pleasant surprises, we’re one of the greenest cities in the country with one third of the city being green space.

Here you’ll discover a living, working city with a vibrant culture and friendly people surrounded by beautiful countryside. You’ll find retail therapy and attractions that will fire your imagination and set your heart pounding. You’ll discover a city that is experiencing multi-million pound investment and a remarkable transformation as we revitalise and realise the potential of our people and area. Put simply, you’ll discover a city with a proud past and a bright future that offers a high quality of life at a low cost of living and a diverse range of affordable houses. So, please explore Stoke-on-Trent in closer detail and find out more about a great place to live, work, study and visit.

 To view our Tourism pages please follow this link

2011 Census First Release

The 2011 Census took place on 27 April 2011. Following extensive analysis and data quality checking by the Office for National Statistics the first results have been published.

At this stage only Local Authority level data has been published – containing details of household counts and age and gender breakdowns in 5-year intervals.

The population of Stoke-on-Trent was recorded as 249,000 - The highest recorded level since before the 1991 Census.

This compares with the 2001 Census figure of 240,636 - a 3.5% increase in total population. This compares with a 7.8% increase seen across England & Wales and a 5.2% increase across the rest of Staffordshire.

Age breakdown
Looking at particular age ranges –
The largest change has taken place in the younger age ranges – with a 9.6% increase in the number of children aged 0-9 years to 31,300 persons. This is significantly above the national increase of 3.6% and in stark contrast to the decrease of 3.8% seen across the county.

A further 7.2% increase has been observed in young adults aged 15-24 to 35,100 persons. While significant, this is below the 13.4% increase seen across the county and the 15.9% increase seen across England & Wales over the 2001-11period.

An ageing population?
Across Stoke-on-Trent the population aged 65 and over has decreased by 0.8% (down 300 persons to 38,800 over the 2001-11 period).
This compares with a 10.9% increase seen across England & Wales and a 24.5% increase (*) across the rest of Staffordshire over the same period.
(*) – The largest increase in any county in England.

The information currently available suggests that far from ageing - the population of the city has become younger in both absolute – and relative terms - over the last ten years. This is in-line with the trend observed in a number of other large urban and metropolitan districts.

The number of occupied households has increased from 103,196 to 107,900, an increase of 4.6%. Average household size has therefore marginally decreased from 2.33 persons per household to 2.30 – in-line with trends observed elsewhere.

The Office of National Statistics has issued a timetable of subsequent releases – covering such diverse topics as ethnicity, marital status, religion, employment status, housing tenure, health and living arrangements – this can be found by following this link

For further details – please email the Intelligence Manager on: