The regeneration of Stoke Town is a priority. To help deliver regeneration, a town masterplan was approved in 2011 and this is now being delivered with the advantage of a bigger development site than the original Spode site on which to attract development partners.
The aim is to take advantage of the market interest in this development opportunity and begin significant town centre regeneration in parallel with the move to the Central Business District.
Stoke Town has the potential to develop as a vibrant quarter of Stoke-on-Trent City Centre, connecting the activity of the train station, UniQ and colleges with the town centre and using the catalyst of the Stoke Town development site (including the former Spode Works) to make a new identity for itself as the western quarter of the ‘city centre spine’.
Stoke Town as a link in the city centre spine offers the opportunity to successfully regenerate the town, linking its natural assets to the core city centre, in line with our ‘One City’ vision.
The overall vision for Stoke Town is outlined in the Stoke Town Masterplan, which was approved by the council in November 2011. Click here to read the Stoke Town Masterplan.
The council will continue to support town centre activity with high quality housing developments, public realm improvements and other projects which will drive additional footfall into the town centre. Stoke Town centre can provide a complementary offer to the core city centre and develop its niche role through the promotion of its heritage and contemporary development of the built environment.
The 15-acre Stoke Town development site lies in the heart of the town centre, and its regeneration provides the opportunity to bring new activity to the town centre. Details of the potential uses are shown on the plan below.
The council is not presciptive about the final mix of uses. The plan above offers some ideas on potential land uses, as originally outlined in the Stoke Town Centre Masterplan. The council aims to:
- Create a vibrant mixed-use scheme that connects successfully with both Stoke Town centre and the City Centre
- Use the site as a catalyst to regenerate Stoke Town
- Take advantage of the visibility of the site from the A500
- Celebrate the site history by making the best use of the key heritage buildings
- Explore the opportunity for green energy supply through a proposed district heating initiative
The council completed a marketing exercise for the site in December 2012. We are now working to appoint a main development partner with the aim of regeneration activity on site coming on stream in line with the move to the Central Business District in 2015.
- Download the latest issue of the Stoke Town regeneration newsletter by clicking here.
- Download the Stoke Town Masterplan by clicking here
- Download the Stoke Town Brochure by clicking here