The tourism service is responsible for the management, development and monitoring of promoting the city to visitors from outside of Stoke-on-Trent to maximise the contribution tourism makes to the economic regeneration of the city.

The tourism team consists of the following:

Stoke-on-Trent Tourist Information Centre - responsible for giving front line visitor information. The Tourist Information Centre is based at the Potteries Museum & Art Gallery in the City Centre. Please see our website for information on things to do, places to see, events, videos of the area and much more.

Staffordshire Stoke-on-Trent Conference Bureau - responsible for business tourism marketing campaigns, for marketing Staffordshire as a conference destination and providing a free venue finding service. If you are looking for a conference venue in the area contact the Conference Bureau with your requirements and they will come back with a full proposal of rates and availability within 4 hours. See for details

For information about getting around the city go to

To download a current map of the city and visitor guide, go to

If you are a journalist, please see our media page at with lots of facts and figures, press releases and images to download.