The WOW! Awards

WoW awards banner

At Stoke-on-Trent City Council we are passionate about delivering outstanding service to our customers.

We encourage all of our staff to exceed expectations so that our customers receive the best possible service, so if a member of our staff has particularly impressed you, why not nominate them for a WOW! Award?  It's easy to do - just fill in the form below.

The WOW! Awards are the UK's only national award for outstanding customer service based purely on customer nominations. This unique and exciting award programme really helps us to give even better customer service by recognising our staff when they have gone above and beyond their normal duties to help someone.

We want to reward our staff for going the extra mile to provide great service, so if you have already contacted us to compliment our staff we will treat your compliment as a Wow! Award nomination. 

The form below is secure to protect your personal details.  We will need your name and email address so that we can acknowledge your nomination.  If you do not have an email address please type 'not applicable' in the field. 

If your nomination is approved, your name will appear on our recent nominations page with the nomination.  If you do not want us to publish your name, you can choose to remain anonymous. 

When making your nomination there are just four requirements that must be met:

  • The nomination has to be something that makes people go 'WOW!' because of first class customer service.
  • The nomination needs to be about a recent experience not something that took place a long time ago. 
  • It must be about a genuine customer experience, something that has happened to you personally. 
  • You can't nominate one of our employees if you have personal involvement with us. 




How we use your personal information:

The information you give us will be used to identify you as a customer of the city council and processed in accordance with the Data Protection Act 1998. We will also record your nomination as a compliment and include it in our reporting figures. If you have any concerns about how we use your information please email: